iBeacons allow us to monitor bluetooth enabled devices as they move around smart spaces or campuses. The DV Signage iBeacon tracking software is a solution for tracking customer journeys so that we can automatically deploy contextual and relevant to them.
The system works by placing iBeacons strategically around the environment. Then when a beacon enabled device (such as a mobile phone or tablet) moves between different zones, so the relevant digital content for that specific area is automatically displayed on the device.
The backend further provides detailed analytics. These are useful for tracking movement around the site and provide enhanced opportunities for machine learning and building management optimisation.